Avoiding SEO Scams
When answering questions about the cost of our SEO services, potential clients tend to fall into one of two camps. The first camp are businesses that have hired unqualified "SEO companies" before and have questions related to "how we work". Before asking about price they typically want to tell us about the experience with the prior company and be assured that this time they are choosing the right provider that can deliver on their promises. Only then do they ask about price. In short, by falling victim to one of several "SEO scams" they learned the importance of choosing quality over cost.
The second group has never hired a professional online marketing company before and price will be the first thing they ask. Their questions usually revolve around offers they have seen advertised by unethical companies. Maybe you've seen some of these...
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Since they aren't familiar with either the amount of work, skill, experience, and time involved in good, solid, organic SEO - or how substantial the Return on Investment can be for their business, they typically feel that professional SEO prices are too expensive. Besides, they've seen advertisements all the time where they can "get SEO done for around a $100".
Most of these clients decide its worth the risk to save the money and hire one of these companies from 
advertisements like the ones above. The fortunate ones simply get no results and have only lost $100. They get a second chance to hire a professional SEO firm that can actually get the results that will make a substantial difference in their business' bottom line. The unlucky ones who hire these type of scam companies end up with their site banned from the search engines. How does this happen? Because to get you to page one, for some obscure search term that would never bring you traffic (much less new sales), they linked your site to a series of link farms while engaging in other unethical SEO practices. Your shoe store may have been number 1 on Google anytime anyone searched for "shoes for sale that are different colors including pink", but as soon as the search engines spidered your site along with the farms your site linked to, it disappeared. Now, not only will hiring a professional SEO firm to straighten the mess our cost you more money than before, but you also have no website at all during the time it takes to get your site re-included or another site built! So, how do you avoid SEO scams, hire a good firm, and also understand what you're paying for? Click the link below to find out!
